Leading global online sports betting and gaming company, Betway, has announced the appointment of Michelle France-Mabiletsa as its new Country Manager for Botswana. This strategic appointment underscores Betway’s commitment to expanding its presence in the region while fostering economic growth and innovation within the gaming industry.
Michelle France-Mabiletsa brings a wealth of experience and dynamic leadership to her new role. Her appointment comes as part of Betway’s drive to enhance its operational excellence and contribute positively to the local economy.
In her official statement, France-Mabiletsa shared her vision and dedication to the new role:
“As the Country Manager for Betway, I am committed to leading with excellence, upholding the highest standards of business integrity, and creating value for all our stakeholders. This is more than a business venture—it’s a mission to contribute to Botswana’s economic diversification, create opportunities, and build an industry that will leave a lasting impact.”
A Strategic Move for Regional Growth
Betway, a renowned global brand in sports betting and online gaming, continues to strengthen its foothold in Africa, where the gaming industry has experienced significant growth in recent years. The appointment of a forward-thinking leader like France-Mabiletsa aligns with Betway’s mission to deliver responsible gaming experiences while driving economic opportunities.
Botswana’s gaming sector plays an integral role in the nation’s broader economic diversification efforts. Betway’s leadership under France-Mabiletsa aims to contribute to job creation, skill development, and innovative business practices that enhance both the industry and the country’s overall economic landscape.
Commitment to Responsible Gaming and Integrity
Betway’s reputation is built on integrity, innovation, and responsible gaming. France-Mabiletsa’s leadership is expected to further these core values by implementing policies and strategies that prioritize player protection, ethical business conduct, and sustainable growth.
A Promising Future
Michelle France-Mabiletsa’s appointment marks an exciting chapter for Betway in Botswana. With her leadership, the company is well-positioned to navigate the dynamic landscape of the gaming industry, foster economic resilience, and provide world-class gaming experiences for its customers.
Betway’s investment in local leadership reflects its broader commitment to empowering communities and building long-term partnerships across Africa. As the brand continues to grow, its focus on integrity, innovation, and opportunity creation remains steadfast.
